The Future of Healthcare Meetings

A medical tourism event, “The Future of Healthcare Meetings,” is set to be held in İstanbul from June 6-8, 2023, in Istanbul, Turkey.

The Future of Healthcare Meetings is being jointly organized by the International Congress and Convention Association (ICCA) and the Associations & Conference (AC) Forum. This 2-day program will bring together members of ICCA and AC, as well as members of associations and key stakeholders from the medical sector to discuss how healthcare meetings can evolve to stay relevant and engage future generations.

This event is a joint effort between ICCA and AC Forum and features a series of signed events over 3 years focusing on the healthcare sector. The first edition of this B2B event, held since 2021, was hosted in Cannes, France, from July 6 to 8, 2022.

The second edition of the event will be focused on opportunities for the development of meetings in the health sector, thanks to the concrete efforts of TGA, the promotion agency, and to benefit the development of Turkish tourism.

The Future of Healthcare Meetings will bring decision-makers from the most important medical congresses in the world.

The event aims to increase the quality of healthcare meetings in the post-pandemic world and to expand İstanbul’s share in this market.

All the industry stakeholders, including healthcare professionals, healthcare association leaders, and meeting providers, will be able to explore together the changes and development phases necessary to organize engaging and relevant medical meetings. By bringing together the healthcare industry, the event will create a platform that will offer new solutions and strategies for conducting global healthcare meetings in the future that are effective and more sustainable through high-level discussions and information sharing.

ICCA, based in Amsterdam, is one of the leading organizations in the congress and video meeting industry with over 1,100 members in nearly 100 countries and regions around the world. Established in 1963, ICCA represents the world’s leading destinations and most experienced meeting and meeting providers of international events, specializing in operations, transport, and accommodation. Its members include offices of promotion and marketing of cities, international agencies organizing conventions and conferences, businesses that provide hospitality services, and venues that offer meeting and lodging services.

ICCA operates in regional formations to increase cooperation and communication among its members  Being a member state of the Mediterranean region, Türkiye has also signed a destination partnership agreement with ICCA and implemented vital cooperation.

The AC Forum, which focuses on congress leadership and management, stands out as the only organization founded by self-managed associations. Away from commercial influences, across the interprofessional sharing of good practices and ideas, AC Forum members exchange information to advance membership leadership and congress management and bring it to an upper level.

In addition, stakeholders from the country’s MICE (convention tourism) sector will meet on June 5 at the İstanbul ICCA Summit organized with the partnership of ICCA Destination before the ICCA AC Forum.