The Egyptian Tourism Authority will again participate at the ITB Berlin next week, the world’s largest and much anticipated travel industry event of its kind.
Egypt will be located in Hall 4.2, with Egypt’s Minister of Tourism and Antiquities H.E. Ahmed Issa in attendance.
At 3pm on 7 March, the Egyptian Tourism Authority will also host a press conference in the CityCube. H.E. Ahmed Issa will discuss how Egypt has expanded its travel infrastructure and visitor experience post-pandemic, as well as global initiatives for investors in hospitality, resorts, sports, culture and entertainment in Egypt.
The Egyptian Tourism Authority will also share information about new attractions and soon-to-be opened sights in some of its ancient cities. Additionally, investment opportunities in hospitality, entertainment and culture will also be discussed.
Egypt has participated in ITB Berlin since 1971, which hosts hundreds of companies and hotels each year. In 2012, Egypt was invited to be the guest of honour at the fair.